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Portfolio
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Corporate Identity
What's in a logo In this case, it was clear a complete renovation of Wings Van Lines company identity was in order. We began by designing a logo that clients can relate to. As per the client's request it was made red, and the overall design was to be the shape of a wing, inspired by a feeling of profesionalism, yet also to feel young and fresh. We performed a short research on similar logo designs, and came up with several designs of which we picked the one that seemed to fit best. Wings VanLines formed its Corporate Vision following our guidelines, focusing on our market analysis and the market share they were after, and this in turn also influenced the design of the company logo. Piecing it together
In addition, we designed an entire host of additional marketing bonanza, including company T-Shirts, official letters and paperwork, printed brochures, and other miscellaneous written material, which amongst other things included a written memo circulated among Wings Van Lines employees to formulate a collective identity, helping the employees understand the direction and vision of the company. |
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Since I went with Nativ Group, my revenue have jumped by 250% in the past 2 months. This is amazing, i cannot find the words to thank them. - Dean Gibson Other Clients
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